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Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
89% Of Consumers Want To Read Reviews On Their Smartphones
Be it via an app or a mobile web browser, individuals choose to read reviews on their smart phones.
Source: Statista
98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Website
Normally, 142 million consumers go to Yelp each month. If you haven't declared your free Yelp business page, this is as good a time as any.
Source: RevLocal
86% Of Consumers Would Consider Writing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the cash they spend at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can likewise influence our purchasing decisions.
According to social media reviews stats, Facebook affects the majority of users' purchase decisions.
Facebook reviews statistics reveal that four out of 5 users are most likely to trust a local business if it has favorable reviews.
Source: RevLocal
Online Product Reviews About An Item Can Increase Its Conversion Rate By A Whopping 270%
User review statistics show the purchase probability for an item with 5 reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
Google Accounts For 57.5% Of All Reviews World-wide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
72% Of Consumers Won't Take Action Before They Check Out Some Reviews
Irrespective of how captivating your marketing is, you still need client reviews. There is no way around it. Customers are still going to hear you out, but they rely on other people more.
Source: My Testimonial Engine
Half Of All Of The Millennial's "Constantly" Read Online Reviews For Companies
Younger individuals know the value of being informed. User-generated content has an unassailable effect on consumers.
If businesses think of the power of consumer reviews over millennials, they will understand what they've been losing out on. Older people are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a new automobile and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.
With the help of other customers, you quickly select one that works for you. That's how positive reviews transform consumers into customers.
Source: Consumer Affairs
A Single Business Review Can Raise Its Conversions By 10 Percent
Online review statistics show user-generated content can do miracles in regards to conversions.
A single review can have a substantial impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can provide a mind-blowing 44% increase.
Source: RevLocal
53% Of Customers Anticipate Businesses To Respond Within A Week To Negative Reviews
Online review stats clarify that 63% of customer reviews go on without a response. That's regrettable, since those companies are losing consumers that way.
Source: Review Trackers
49% Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their number and recency also.
The share of clients, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they check out reviews 'constantly' or 'really frequently'.
Source: Trust You
95% Of Dissatisfied Customers Will Return To A Business If A Business Makes An Effort To Resolve Problems Rapidly And Effectively
Clients don't expect you to be perfect. When things go wrong, they do expect you to remedy things. If there's nothing else a business can do to resolve an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday