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Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are free, a remarkably low number of companies actually make use of them.
Although we now understand why client reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Customers
24% of US shoppers consider reviews as 'incredibly influential'.
To illustrate the significance of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those exact same consumers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
The Majority Of Customers Aged 25 To 34 Submitted Reviews
According to Statista, the more youthful generations are reportedly the more opinionated ones.
Source: Statista
72 Percent Of Clients Will Not Take Action Before They Check Out Some Reviews
Regardless of how appealing your marketing is, you still require consumer reviews. There's no skirting around it. Clients are still willing to hear you out, but they rely on other people more.
Source: My Testimonial Engine
70% Of Consumers Choose To Find Out About A Business Via Reviews And Articles, Instead Of Advertisements
Ads are all well and good, however it deserves attempting a different approach also. Reviews are by far the very best method to discover the truth about a service or product.
Source: Statuslabs
Majority Of Customers Will Not Use An Organisation If It Has Less Than A 4 Star Rating
This stat is one of numerous that show the importance of online ratings. Now that news of consumer satisfaction travels this fast, keeping your clients pleased is more vital than ever.
57 percent of customers have actually looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
Moreover, 11% looked just for services with an ideal five star score.
Source: Brightlocal
United States Buyers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews
When people read reviews, they concentrate on different aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of USA consumers.
Source: Statista
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. Customers anticipate to see some unfavorable reviews.
Source: Capterra
60% Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is affected significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.
Reviews and ranking statistics show people value the opinion of peers more than any other content.
Source: Collective Bias
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to purchase a new vehicle and there are several models which fit your criteria. How do you pick the very best one for you? Well, you read online reviews.
With the help of other consumers, you quickly choose a model that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
Consumers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. For that reason, purchasing choices are made quickly.
Online reviews are clearly persuasive, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star ranking is the first thing customers see. Still, users pay attention to other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.
Source: Statista