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Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are free, a remarkably low number of businesses really utilize them.
Although we now understand why client reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
If A Business Makes An Effort To Resolve Issues Quickly And Effectively, 95% Of Dissatisfied Consumers Will Return To A Company
Customers do not expect you to be perfect. They do anticipate you to remedy things when they go wrong. If there's nothing else a business can do to fix a problem, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from adequate to improve your site's SERP ranking.
Taking a look at online ratings data, we discovered that a business needs to have approximately 40 reviews before customers "Award" it with a star.
Source: Brightlocal
The Average Review Length Has Actually Gotten 65% Shorter Since 2010
Lately reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
73 Percent Of Consumers Think Customer Reviews Are More Important Than Star And Number Scores
Online review stats make it clear people aren't satisfied with ratings alone.
Client reviews make the statistics appear more authentic which is what the prospective consumers are searching for. Practically a 3rd of consumers state composed reviews are the only feature that makes them believe the sites' reviews are pertinent and useful.
Source: Fan and Fuel
86% Of Consumers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not just because of the cash they invest at your business. If you give them an excellent experience, they will be willing to share it.
Source: Brightlocal
More Than Half Of People Aged 25 To 34 Published Reviews
According to Statista, the younger generations are apparently the more vocal ones.
Source: Statista
98% Of Yelp's Site Visitors Purchased From A Business They Found On The Website
Usually, 142 million consumers visit Yelp each month. If you haven't claimed your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
53% Of Americans Consider Product Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and desire the very best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
15% Of People Do Not Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15 percent of prospective customers will not even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs
83% Of Customers Do Not Rely On Advertising
The traditional channels to reach clients aren't as influential as they utilized to be. Many users who no longer trust ads select to pay attention to clients' recommendations online.
Source: Statuslabs
A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Income
Businesses that treat customers honorably usually flourish, review sites help ensure of that.
Source: Statuslabs
89% Of Clients Review A Businesses Replies To Reviews
Not only do the majority of consumers check out the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the negative and positive reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Customers expect to see some negative reviews.
Source: Capterra