88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a company's reputation does not affect just the customers. Prospective employees likewise take a look at ratings and read reviews.

Source: Deloitte

77% Of Clients Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how good your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read consumer reviews, concur that it increases their purchasing confidence.

Businesses use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Consumers Might Spend 31% More With A Business That Has Excellent Reviews

Pay attention to this fact. The more detailed other users explain your services or product, the more cash you can charge and consumer review stats show us exactly just how much more.

Source: Martech Zone

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

15 Percent Of Clients Don't Trust Businesses With No Online Reviews

No trust indicates no interactions. 15 percent of potential clients won't even consider doing business with a company they can't discover viewpoints about.

Source: Statuslabs

53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's shoppers are smart and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

77% Of Consumers Would Undoubtedly Submit A Review If They Were Asked

More than a 35% would submit a review to educate others about their client encounter and 24% would certainly direct their review to the company itself.

Over a 26% would be willing to leave a review to assist other individuals with their choice making process.

Source: Podium

91 Percent Of Millennials Turn To Online Reviews As Much As Loved Ones

Online review stats place customers' reviews as the most reliable source of suggestions. Online reviews typically carry the same weight as recommendations from friends and family.

Source: Brightlocal

More Than Half Of Consumers Aged 25-34 Posted Reviews

According to Statista, the younger generations are reportedly the more opinionated ones.

Source: Statista

The Typical Review Length Has Become 65% Much Shorter Since 2010

At this present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

89% Of Clients Review A Businesses Reactions To Reviews

Not only do a lot of shoppers read the review replies, 30% of them value them highly. Practically 96% read the responses to their own reviews.

Source: Brightlocal

A Single Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated content can do wonders in regards to conversions.

A single review can have an enormous impact on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal

90% Of Individuals Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

Positive Reviews Encourage 68 Percent Of Consumers To Choose Local Businesses

Since the huge majority of consumers read reviews, you'd want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Majority Of Customers Won't Use A Service If It Has Less Than A 4 Star Rating

This stat is one of many that illustrate the value of online ratings. Now that news of client satisfaction travels this fast, keeping your customers delighted is more crucial than ever.

57 percent of consumers have actually looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Additionally, 11% looked only for companies with a best five star score.

Source: Brightlocal

Half Of All Millennial's "Constantly" Read Online Reviews For Businesses

Younger people know the value of being informed. User-generated content has an unassailable influence on consumers.

They will realize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Statistics reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista