Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US shoppers consider reviews as 'very influential'.

To show the importance of online reviews and rankings, did you know that 81% of consumers will pay more for an item with reviews and those very same clients are also happy to accept slower shipping times for such items.

Source: Turntonetworks

If They Were Asked, 77% Of Consumers Would Probably Leave A Review

More than a 35% would leave a review to advise others about their consumer encounter and 24% would rather direct their review to the business itself.

Over a 26% would be willing to post a review to help other people with their choice making process.

Source: Podium

86 Percent Of Customers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they spend at your business. They will be prepared to share it if you give them an excellent experience.

Source: Brightlocal

98% Of Yelp's Visitors Bought From A Business They Discovered On The Website

Usually, 142 million customers check out Yelp every month. This is as good a time as any if you have not declared your free Yelp business page.

Source: RevLocal

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they understand the huge effect user scores have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a brand-new automobile and there are a number of models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.

With the help of other consumers, you manage to choose one that works for you. That's how favorable reviews transform customers into consumers.

Source: Consumer Affairs

83% Of Clients Do Not Rely On Advertising

The traditional channels to reach customers aren't as prominent as they used to be. A lot of users who no longer trust advertisements pick to pay attention to customers' suggestions online.

Source: Statuslabs

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated material can do wonders in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44 percent increase.

Source: RevLocal

77% Of Individuals Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how good your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that businesses ought to be continuously requesting reviews.

Source: Statuslabs

63.6 Percent Of Consumers Check Out Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the general appeal of a site can just go so far.

Source: Review Trackers

74% Of Regional Businesses Have At Least One Google Review

A single review is far from adequate to improve your website's SERP ranking.

Looking at online scores statistics, we found out that a business requires to have a minimum of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista