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89% Of Buyers Prefer To Read Reviews On Their Mobile Devices
Be it through an app or a mobile browser, most people choose to read reviews on their cell phones.
Source: Statista
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the producer states. The reason, producers' descriptions are essentially advertisements.
Source: Martech Zone
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Clients
24% of US consumers consider reviews as 'very influential'.
To illustrate the value of online reviews and ratings, did you know that 81% of customers will pay more for an item with reviews and those exact same clients are also ready to accept slower shipping times for such items.
Source: Turntonetworks
United States Buyers View "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on various aspects of the shopping experience when individuals check out reviews. But according to online review statistics, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of American clients.
Source: Statista
72% Of Clients Won't Take Action Unless They Check Out Some Reviews
Regardless of how eye-catching your marketing is, you still need consumer reviews. There is no way around it. Clients are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management statistics suggest a business's reputation doesn't impact just the clients. Potential team members likewise take a look at ratings and read reviews.
Source: Deloitte
The Average Review Word Count Has Gotten 65% Much Shorter Since 2010
In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars
Typically 2 out of 3 businesses have exceptional and good scores. Just 5% of companies have a ranking below 3 stars.
Source: Brightlocal
53% Of Customers Anticipate Companies To Reply Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of customer reviews go on without a response. That's too bad, because those businesses are losing consumers that way.
Source: Review Trackers
Reviews Published On Twitter Can Improve Online Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
A Single Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated material can do wonders in regards to conversions.
A single review can have a huge effect on your business.
A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44 percent increase.
Source: RevLocal
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well
We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers expect to see some unfavorable reviews.
Source: Capterra
83 Percent Of Consumers Don't Trust Advertising
The traditional channels to reach clients aren't as prominent as they used to be. Many users who no longer trust advertisements choose to focus on consumers' suggestions online.
Source: Statuslabs
91% Of Millennials Depend On Online Reviews As Much As Family And Friends
Online review stats place consumers' reviews as the most credible source of recommendations. Online reviews usually carry the exact same weight as recommendations from loved ones.
Source: Brightlocal
86% Of Customers Would Consider Writing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the cash they spend at your business. If you give them an excellent experience, they will want to share it.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business
The star ranking is the first thing customers see. Still, users take note of other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American consumers.
Source: Statista
77% Of Clients Would Likely Leave A Review If They Were Asked
More than a 35% would post a review to notify others about their consumer experience and 24% would definitely direct their review to the business itself.
Over a 26% would be willing to leave a review to help other people with their choice making process.
Source: Podium