64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read customer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If They Were Asked, 77% Of Clients Would Undoubtedly Submit A Review

More than a 35% would submit a review to inform others about their client experience and 24% would definitely direct their review to the company itself.

Over a 26% would be willing to submit a review to assist other individuals with their decision making process.

Source: Podium

90% Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone

83% Of All Young Consumers Were Asked To Submit A Review Recently

Of those invited, 80% of consumers did post a review. Overall, businesses have asked 66% of all consumers to submit a review on their company.

Source: Brightlocal

72% Of Clients Won't Take Action Before They Read Some Reviews

No matter how tempting your marketing is, you still need consumer reviews. There's no other way around it. Consumers are still ready to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

Online Product Reviews About A Product Can Increase Its Conversion Rate By An Unprecedented 270%

User review stats show the purchase probability for a product with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already touched upon the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra

89% Of Consumers Browse A Businesses Replies To Reviews

Not only do most consumers read the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

A Lot Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they've visited a supplier. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a mediocre or unfavorable one.

Source: Brightlocal

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the enormous impact user rankings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Google Represents 57.5% Of All Reviews All Over The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

73 Percent Of Customers Think Client Reviews Are More Important Than Star And Number Ratings

Online review data make it clear people aren't pleased with scores alone.

Written reviews make the stats appear more authentic which is what the would-be customers are searching for. Nearly a third of customers state composed reviews are the only function that makes them think the websites' reviews are pertinent and beneficial.

Source: Fan and Fuel

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's shoppers are wary and desire the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Site

Usually, 142 million customers go to Yelp every month. If you haven't claimed your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

61% Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars

Typically 2 out of 3 businesses have great and outstanding rankings. Just 5% of businesses have a score listed below three stars.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star rating is the first thing consumers see. Still, users take note of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

83 Percent Of Consumers Do Not Rely On Advertising

The conventional channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust ads pick to focus on clients' recommendations online.

Source: Statuslabs