77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

89% Of Shoppers Choose To Read Reviews On Their Cell Phones

Be it via an app or a mobile browser, customers prefer to read reviews on their cell phones.

Source: Statista

When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Prominent Element

Statistics reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of customers, who take note of the number of reviews is currently at 46%.

Source: Brightlocal

Reviews Shared On Twitter Can Improve Sales By 6.46%

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out client reviews, agree that it increases their buying confidence.

Businesses use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

53% Of Consumers Expect Companies To Answer Back Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of customer reviews stay without a reply. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

People Reading Reviews On A Mobile Device Are 127% Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Purchasing decisions are made rapidly.

Online reviews are clearly persuasive, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

The Majority Of Consumers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are obviously the more vocal ones.

Source: Statista

90 Percent Of Customers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people say about very first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read many more reviews to get a better idea of how business is in fact doing. Do not depend upon that figure alone.

Source: Brightlocal

83% Of All Young Customers Were Asked To Give A Review Recently

Of those asked, 80% of clients did give a review. Overall, companies have asked 66% of all clients to post a review on their business.

Source: Brightlocal

If A Company Makes An Effort To Fix Issues Rapidly And Efficiently, 95% Of Dissatisfied Consumers Will Return To A Company

Customers do not expect you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's absolutely nothing else a company can do to deal with an issue, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

83 Percent Of Consumers Do Not Rely On Advertising

The traditional channels to reach customers aren't as influential as they utilized to be. Most users who no longer trust ads select to focus on consumers' suggestions online.

Source: Statuslabs