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77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months
Clients don't care how good your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that businesses should to be continuously asking for reviews.
Source: Statuslabs
More Than Half Of Individuals Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are unsurprisingly the more opinionated ones.
Source: Statista
90 Percent Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about impressions, right?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
If you don't have reviews on your site, consider asking your visitors to write one.
Source: Martech Zone
73 Percent Of Consumers Believe Written Reviews Are More Important Than Star And Number Rankings
Online review data make it clear individuals aren't satisfied with scores alone.
Written reviews make the stats appear more authentic which is what the would-be consumers are searching for. Practically a 3rd of customers say composed reviews are the only feature that makes them think the sites' reviews are pertinent and helpful.
Source: Fan and Fuel
Online Product Reviews About An Item Can Increase Its Conversion Rate By A Whopping 270 Percent
User review stats show the purchase likelihood for a product with five reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their number and recency as well.
The share of clients, who take note of the variety of reviews is presently at 46%.
Source: Brightlocal
71% Of Millennials Search Consumer Reviews Of Professional Services
More than half of all individuals in need of an expert service turn to online reviews.
According to online reviews statistics, 59% used online reviews to choose a lawyer or a physician.
Younger people (age 18-35) are even more inclined to employ a professional based upon online reviews. Only 19% of millennials will consider hiring a legal representative without any.
Source: Thomson Reuters
52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Also
We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Consumers anticipate to see some negative reviews.
Source: Capterra
Over Half Of Consumers Won't Utilize A Company If It Has Less Than A 4 Star Ranking
This stat is one of many that show the significance of online rankings. Now that news of customer satisfaction travels this fast, keeping your clients delighted is more vital than ever.
57% of consumers have actually searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked just for companies with a best five star ranking.
Source: Brightlocal
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
83% Of Consumers Do Not Rely On Advertising
The conventional channels to reach consumers aren't as influential as they utilized to be. Most users who no longer trust ads choose to focus on clients' recommendations online.
Source: Statuslabs
91% Of Millennials Depend On Online Reviews As Much As Family And Friends
Online review stats position customers' reviews as the most credible source of suggestions. Online reviews normally bring the same weight as advice from friends and family.
Source: Brightlocal
67% Of Customers Claim That Reviews Are A "Extremely Important" Factor When Picking A Solution Provider
Reviews have a massive impact on their decision when customers have to select a solution provider.
Source: DemandGenReport