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60% Of Customers Refer To Blog And Social Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With men being twice as likely to be influenced than women.
Reviews and ranking data show people value the viewpoint of peers more than any other material.
Source: Collective Bias
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
72% Of Clients Will Not Take Action Unless They Check Out Some Reviews
No matter how eye-catching your marketing is, you still need customer reviews. There's no way around it. Consumers are still going to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
If They Were Asked, 77% Of Consumers Would Most Likely Leave A Review
More than a 35% would submit a review to advise others about their client experience and 24% would rather direct their review to the business itself.
Over a 26% would be willing to submit a review to assist other people with their choice making process.
Source: Podium
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can also affect our purchasing decisions.
According to social media reviews stats, Facebook affects over half of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats reveal that 4 out of 5 users are more likely to trust a local business.
Source: RevLocal
The Majority Of Popular Products Have A Typical Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to customer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
70 Percent Of Consumers Prefer To Learn About A Business Through Reviews And Articles, Instead Of Ads
Ads are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the best method to find the truth about a service or product.
Source: Statuslabs
70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people check out much more reviews to get a better idea of how the business is really doing. Don't depend on that statistic alone.
Source: Brightlocal
83% Of All Young Shoppers Were Invited To Submit A Review Recently
Of those invited, 80% of customers did post a review. Overall, companies have asked 66% of all customers to submit a review on their company.
Source: Brightlocal
A Lot Of Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have gone to a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a unfavorable or mediocre one.
Source: Brightlocal
90% Of Buyers Need Less Than 10 Reviews To Form An Opinion About A Business
You know what people say about very first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you do not have reviews on your site, consider asking your visitors to compose one.
Source: Martech Zone
When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Element
Data reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
67% Of Consumers Admit Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider
Reviews have an enormous effect on their decision when customers have to select a service provider.
Source: DemandGenReport