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73 Percent Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Scores
Online review data make it clear individuals aren't satisfied with ratings alone.
Written reviews make the stats appear more authentic which is what the prospective customers are looking for. Almost a third of customers say composed reviews are the only function that makes them believe the websites' reviews are helpful and pertinent.
Source: Fan and Fuel
More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
49% Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency also.
The share of customers, who take note of the variety of reviews is currently at 46%.
Source: Brightlocal
If A Company Takes Care Of Problems Quickly And Efficiently, 95% Of Dissatisfied Consumers Will Go Back To A Company
Customers do not expect you to be perfect. When things go wrong, they do expect you to resolve things. If there's absolutely nothing else a company can do to resolve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Profits
Businesses that treat clients well normally succeed, review websites help make sure of that.
Source: Statuslabs
90% Of Users Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about first impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your website, consider asking your visitors to compose one.
Source: Martech Zone
60% Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is affected significantly by blogs and reviews on social media. With men being two times as likely to be influenced than ladies.
Reviews and ranking statistics reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
15 Percent Of Users Don't Trust Businesses Without Any Online Reviews
No trust indicates no interactions. 15% of potential customers won't even think about doing business with a business they can't find opinions about.
Source: Statuslabs
United States Shoppers View "Product Performance" To Be The Most Helpful Detail In Product Reviews
When people check out reviews, they concentrate on various elements of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of US customers.
Source: Statista
30% Of Consumers Feel Positive About A Business Which Answers Online Reviews
Keeping in touch with your consumers establishes trust. Even something as basic as responding to their remarks and reviews can make them feel appreciated.
As you might expect, clients who feel this way are happy to invest more money with a business.
Source: Statuslabs
67% Of Customers Say Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider
When clients have to choose a solution provider, reviews have an enormous impact on their decision.
Source: DemandGenReport
Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are free, a remarkably low number of companies actually make use of them.
Although we now understand why customer reviews are so effective, a lot of businesses obviously don't.
Source: LsaInsider