95% Of Disappointed Customers Will Go Back To A Company If A Business Manages To Solve Issues Quickly And Efficiently

Customers do not anticipate you to be perfect. They do expect you to deal with things when they go wrong. If there's absolutely nothing else a company can do to deal with a problem, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star ranking is the first thing customers see. Still, users take note of other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of American customers.

Source: Statista

Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses really use them.

Although we now understand why client reviews are so effective, most businesses obviously don't.

Source: LsaInsider

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of customers, who pay attention to the number of reviews is presently at 46%.

Source: Brightlocal

One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses

Younger people understand the value of being informed. User-generated content has an indisputable effect on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews

Corresponding with your customers establishes trust. Even something easy like responding to their reviews and remarks can make them feel valued.

As you might expect, clients who feel this way are happy to spend more money with a business.

Source: Statuslabs

The Typical Review Length Has Actually Become 65% Much Shorter Since 2010

These days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet on twitter.

Source: Review Trackers

USA Consumers Regard "Product Performance" To Be The Most Useful Information In Product Reviews

They focus on different aspects of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of US clients.

Source: Statista

70 Percent Of Customers Prefer To Discover A Business Via Reviews And Posts, Instead Of Ads

Ads are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the very best method to discover the truth about a product or service.

Source: Statuslabs

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use An Organisation

This stat is one of numerous that illustrate the importance of online scores. Now that news of consumer satisfaction travels this quick, keeping your consumers delighted is more crucial than ever.

57 percent of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11 percent looked just for companies with a perfect five star rating.

Source: Brightlocal

77% Of Consumers Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

These online review statistics reveal the basic appeal of a site can only presume when it comes to trust.

Source: Review Trackers

60% Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store shopping is affected significantly by blogs and reviews on social networks. With men being two times as likely to be influenced than women.

Reviews and score data show individuals value the opinion of peers more than any other content.

Source: Collective Bias

Most Best-selling Items Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to client rating stats, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies doubt the integrity of online reviews. However, they recognize the massive effect user rankings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc