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The Majority Of Popular Products Have A Typical Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.
According to consumer rating statistics, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'constantly' or 'very often'.
Source: Trust You
More Than Half Of Customers Will Not Utilize A Business If It Has Less Than A 4 Star Score
This stat is among lots of that highlight the importance of online ratings. Now that news of customer fulfillment travels this fast, keeping your customers pleased is more important than ever.
57 percent of customers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked just for businesses with an ideal five star rating.
Source: Brightlocal
Half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses
Younger people know the worth of being informed. User-generated content has an indisputable impact on consumers.
They will recognize what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the positive and negative reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. People expect to see some unfavorable reviews.
Source: Capterra
89% Of Customers Browse A Companies Replies To Reviews
Not only do most shoppers read the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
Online Item Reviews About An Item Can Raise Its Conversion Rate By An Unprecedented 270 Percent
User review statistics show the purchase probability for an item with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
77% Of Customers Would Likely Give A Review If They Were Asked
More than a 35% would submit a review to advise others about their customer experience and 24% would certainly direct their review to the business itself.
Over a 26% would want to post a review to help other people with their choice making process.
Source: Podium
53% Of Customers Expect Businesses To Reply Within A Week To Negative Reviews
Online review stats clarify that 63% of client reviews stay without a reply. That's regrettable, since those companies are losing clients that way.
Source: Review Trackers
49 Percent Of Customers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of customers, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star ranking is the first thing customers see. Still, users pay attention to other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American customers.
Source: Statista
61% Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Generally 2 out of 3 companies have great and awesome rankings. Just 5% of companies have a rating below three stars.
Source: Brightlocal
A Lone Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated content can do wonders in terms of conversions.
A single review can have a massive effect on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44 percent increase.
Source: RevLocal