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A One Star Increase In Ranking Can Lead To A 5% To 9% Boost In Business Revenue
Businesses that treat consumers fairly generally succeed, review websites help make sure of that.
Source: Statuslabs
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Published On Twitter Can Increase Revenues By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to purchase a new car and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.
With the help of other customers, you quickly select one that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
Consumers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Buying decisions are made quickly.
Online reviews are obviously convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
Consumers Could Invest 31 Percent More With A Business That Has Excellent Reviews
Focus on this fact. The more detailed other users describe your service or product, the more money you can charge and customer review statistics reveal to us exactly how much more.
Source: Martech Zone
Just 6% Of Customers Don't Rely On Consumer Reviews At All
According to customer review statistics, a whopping 19% of customers always trust online reviews and never ever a purchase without reading reviews first.
Source: Statista
91 Percent Of Millennials Depend On Online Reviews As Much As Family And Friends
Online review stats position clients' reviews as the most reliable source of recommendations. Online reviews usually carry the same weight as advice from family and friends.
Source: Brightlocal
Half Of All Millennial's "Always" Read Online Reviews For Businesses
More youthful people know the worth of being informed. User-generated material has an unassailable influence on consumers.
If businesses stop to consider the power of consumer reviews over millennials, they will recognize what they've been losing out on. Older people are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
If A Business Handles Problems Rapidly And Effectively, 95% Of Unsatisfied Customers Will Go Back To A Company
Consumers don't expect you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can likewise influence our buying decisions.
According to social media reviews statistics, Facebook affects over half of users' purchase choices.
Facebook reviews statistics expose that 4 out of five users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal
86% Of Consumers Would Consider Writing A Review For A Business
Your customers are your most important resource, and it's not only because of the cash they invest at your business. They will be willing to share it if you provide them a good experience.
Source: Brightlocal
64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who check out consumer reviews, concur that it increases their purchasing confidence.
Companies utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
89% Of Buyers Choose To Read Reviews Using Their Smartphones
Be it through an app or a mobile web browser, customers prefer to read reviews on their phones.
Source: Statista
63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review statistics reveal the general popularity of a website can only go so far.
Source: Review Trackers
Google Accounts For 57.5 Percent Of All Reviews Globally
Google is in the lead here, followed by Facebook as a remote second.
These the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz