72 Percent Of Clients Will Not Take Action Unless They Read Some Reviews

No matter how alluring your marketing is, you still need client reviews. There's no skirting around it. Consumers are still happy to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

30% Of Customers Feel Favorable To A Business Which Answers Online Reviews

Communicating with your customers builds their trust. Even something as basic as responding to their comments and reviews can make them feel appreciated.

As you might expect, clients who feel this way are happy to invest more cash with a company.

Source: Statuslabs

89% Of Individuals Want To Read Reviews Using Their Smart Devices

Be it through an app or a mobile web browser, individuals choose to read reviews on their mobile devices.

Source: Statista

89% Of Consumers Review A Businesses Reactions To Reviews

Not only do many shoppers read the review replies, 30% of them value them highly. Almost 96% read the responses to their own reviews.

Source: Brightlocal

Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, makers' descriptions are essentially ads.

Source: Martech Zone

Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise influence our buying decisions.

According to social media reviews statistics, Facebook impacts more than half of users' purchase choices.

If it has positive reviews, Facebook reviews stats reveal that four out of five users are likely to rely on a local business.

Source: RevLocal

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out consumer reviews, concur that it increases their purchasing confidence.

Companies use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

95% Of Unhappy Customers Will Go Back To A Business If A Company Makes An Effort To Resolve Issues Quickly And Efficiently

Customers do not anticipate you to be perfect. They do anticipate you to remedy things when they go wrong. If there's nothing else a company can do to resolve a problem, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

70 Percent Of Consumers Prefer To Find Out About A Business Through Reviews And Articles, Rather Than Advertisements

Ads are all well and good, however it deserves trying a different approach also. Reviews are without a doubt the best method to discover the truth about a service or product.

Source: Statuslabs

15% Of Clients Do Not Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of possible customers won't even consider working with a company they can't discover opinions about.

Source: Statuslabs

60% Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With males being twice as likely to be affected than ladies.

Reviews and score stats reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are free, a remarkably low number of businesses in fact make use of them.

Although we now know why customer reviews are so powerful, most businesses obviously don't.

Source: LsaInsider

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. Customers expect to see some negative reviews.

Source: Capterra

74% Of Local Businesses Have At A Minimum, 1 Google Review

A single review is far from adequate to improve your site's SERP ranking.

Taking a look at online scores statistics, we found out that a company needs to have approximately 40 reviews before customers "Award" it with a star.

Source: Brightlocal