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83 Percent Of Consumers Don't Trust Advertising
The traditional channels to reach clients aren't as prominent as they used to be. A lot of users who no longer trust advertisements choose to focus on consumers' recommendations online.
Source: Statuslabs
Software Application Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Website
Typically, 142 million customers visit Yelp every month. If you have not claimed your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
89% Of Consumers Browse A Businesses Replies To Reviews
Not only do most shoppers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
91% Of Millennials Have Confidence In Online Reviews As Much As Family And Friends
Online review stats place clients' reviews as the most reliable source of recommendations. Online reviews normally carry the exact same weight as recommendations from family and friends.
Source: Brightlocal
63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.
These online review statistics reveal the basic appeal of a site can only presume when it comes to trust.
Source: Review Trackers
53% Of Customers Expect Companies To Answer Back Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of consumer reviews stay without a response. That's regrettable, because those companies are losing clients that way.
Source: Review Trackers
A Solitary Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated content can do miracles in regards to conversions.
A single review can have a huge effect on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% boost.
Source: RevLocal
Google Represents 57.5 Percent Of All Reviews Around The Globe
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
Here's the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Over Half Of Customers Aged 25-34 Posted Reviews
According to Statista, the younger generations are unsurprisingly the more vocal ones.
Source: Statista
Reviews Shared On Twitter Can Help Boost Revenues By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo