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A Lot Of Best-selling Products Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to client rating stats, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read a lot more reviews to get a clear view of how business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency also.
The share of customers, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
86 Percent Of Customers Would Consider Writing A Review For A Business
Your customers are your most important resource, and it's not only because of the money they invest at your business. They will be ready to share it if you give them an excellent experience.
Source: Brightlocal
30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews
Corresponding with your consumers builds their trust. Even something as basic as reacting to their reviews and comments can make them feel appreciated.
As you might anticipate, customers who feel this way are happy to spend more cash with a business.
Source: Statuslabs
83% Of All Younger Buyers Were Asked To Post A Review Recently
Of those asked, 80% of consumers did post a review. In general, companies have actually asked 66% of all consumers to post a review on their company.
Source: Brightlocal
89% Of Consumers Browse A Businesses Reactions To Reviews
Not only do most individuals read the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.
Source: Brightlocal
A Lone Business Review Can Raise Its Conversions By 10%
Online review statistics reveal user-generated material can do wonders in terms of conversions.
A single review can have a huge impact on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44% boost.
Source: RevLocal
77% Of Consumers Would Definitely Give A Review If They Were Asked
More than a 35% would submit a review to inform others about their consumer experience and 24% would definitely direct their review to the company itself.
Over a 26% would be willing to give a review to help other people with their decision making process.
Source: Podium
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Consumers anticipate to see some negative reviews.
Source: Capterra
Software Reviews Impact Over 98% Of All Purchasers
18% of software application purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'always' or 'really frequently'.
Source: Trust You