When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element

Statistics reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

74 Percent Of Regional Companies Have At Least One Google Review

One review is far from enough to improve your site's SERP ranking.

Taking a look at online scores data, we learnt that a business requires to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

Reviews Published On Twitter Can Help Increase Revenues By 6.46%

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

Software Reviews Impact Over 98 Percent Of All Buyers

18% of software buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Only 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of businesses really use them.

Although we now understand why customer reviews are so powerful, a lot of businesses apparently don't.

Source: LsaInsider

Favorable Reviews Encourage 68% Of Customers To Choose Local Businesses

Given that the huge bulk of customers read reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

52% Of Customers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Customers expect to see some negative reviews.

Source: Capterra

A Lone Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated content can do wonders in terms of conversions.

A single review can have a massive effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44% increase.

Source: RevLocal

Many Best-selling Products Have An Average Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to consumer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

83% Of All Younger Clients Were Invited To Give A Review Recently

Of those invited, 80% of clients did post a review. In general, businesses have asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

A Lot Of Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends show individuals choose to comment if they had a positive experience, instead of a average or unfavorable one.

Source: Brightlocal

98% Of Yelp's Visitors Bought From A Business They Discovered On The Site

Generally, 142 million consumers visit Yelp each month. If you have not declared your complimentary Yelp business page, this is as excellent a time as any.

Source: RevLocal

Just 6% Of Customers Don't Trust Client Reviews At All

According to consumer review statistics, a tremendous 19 percent of customers always trust online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

The Typical Review Length Has Actually Become 65% Much Shorter Since 2010

Now a days reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Customers

24% of US buyers consider reviews as 'incredibly influential'.

To highlight the significance of online reviews and rankings, did you know that 81% of consumers will pay more for an item with reviews and those very same customers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

53% Of Consumers Expect Businesses To Respond Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of customer reviews stay without a reaction. That's too bad, because those businesses are losing customers that way.

Source: Review Trackers

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz