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Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Consumers
24% of US consumers consider reviews as 'very influential'.
To illustrate the value of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those exact same consumers are likewise willing to accept slower shipping times for such items.
Source: Turntonetworks
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to buy a new vehicle and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read the reviews.
With the help of other consumers, you quickly choose one that works for you. That's how positive reviews convert customers into consumers.
Source: Consumer Affairs
If A Company Deals With Problems Quickly And Efficiently, 95% Of Disappointed Consumers Will Return To A Company
Clients do not expect you to be perfect. They do expect you to resolve things when they go wrong. If there's absolutely nothing else a company can do to resolve an issue, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
53% Of Customers Expect Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics show that 63% of customer reviews stay without a reply. That's regrettable, since those businesses are losing consumers that way.
Source: Review Trackers
Users Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. For that reason, buying choices are made quickly.
Online reviews are certainly convincing, yet marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Website
Normally, 142 million customers check out Yelp every month. If you have not claimed your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read client reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
89% Of Customers Prefer To Read Reviews On Their Smart Devices
Be it via an app or a mobile browser, people prefer to read reviews on their smart phones.
Source: Statista
Software Reviews Influence Over 98% Of All Purchasers
18% of software buyers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
90 Percent Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
91 Percent Of Millennials Turn To Online Reviews As Much As Family And Friends
Online review statistics put customers' reviews as the most trustworthy source of recommendations. Online reviews usually bring the very same weight as advice from friends and family.
Source: Brightlocal
70% Of Consumers Prefer To Discover A Business Via Reviews And Short Articles, Rather Than Advertisements
Advertisements are all well and good, however it's worth trying a different approach too. Reviews are by far the best method to discover the truth about a service or product.
Source: Statuslabs