89% Of Consumers Choose To Read Reviews Using Their Smartphones

Be it by means of an app or a mobile internet browser, everyday people choose to read reviews on their smart phones.

Source: Statista

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Software Application Reviews Impact Over 98% Of All Buyers

18% of software application purchasers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

89% Of Consumers Review A Companies Replies To Reviews

Not only do the majority of individuals check out the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

83% Of Clients Do Not Trust Advertising

The conventional channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust ads select to focus on consumers' suggestions online.

Source: Statuslabs

72% Of Clients Will Not Take Action Before They Read Some Reviews

No matter how enticing your marketing is, you still need client reviews. There's no way around it. Consumers are still willing to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'really frequently'.

Source: Trust You

90 Percent Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people say about first impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Consider asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency too.

The share of customers, who take notice of the variety of reviews is presently at 46%.

Source: Brightlocal

86% Of Consumers Would Consider Composing A Review For A Business

Your clients are your most important resource, and it's not just because of the cash they spend at your business. If you give them a great experience, they will be willing to share it.

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social network which can also influence our purchasing preferences.

According to social media reviews data, Facebook impacts the majority of users' purchase decisions.

Facebook reviews statistics reveal that 4 out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

70 Percent Of Consumers Prefer To Discover A Business Through Short Articles And Reviews, Rather Than Advertisements

Ads are all well and good, however it's worth attempting a different approach as well. Reviews are by far the very best method to discover the truth about a product or service.

Source: Statuslabs

71% Of Millennials Browse Consumer Reviews Of Expert Services

Majority of all people in need of a professional service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to pick a medical professional or an attorney.

Young people (age 18-35) are much more likely to work with a professional based on online reviews. Just 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

One-half Of All Millennial's "Always" Read Online Reviews For Companies

More youthful people understand the worth of being informed. User-generated content has an unassailable influence on customers.

If businesses think of the power of consumer reviews over millennials, they will realize what they've been losing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

30% Of Customers Feel Comfortable With A Business Which Responds To Online Reviews

Keeping in touch with your clients develops trust. Even something as basic as responding to their comments and reviews can make them feel appreciated.

As you might anticipate, clients who feel this way are more willing to invest more cash with a company.

Source: Statuslabs

Consumers Might Spend 31 Percent More With A Business That Has Great Reviews

Focus on this statistic. The better other users describe your services or product, the more money you can charge and customer review statistics show us exactly how much more.

Source: Martech Zone