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49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Consumers value not only the quality or nature of the reviews, but they consider their number and recency also.
The share of clients, who take notice of the number of reviews is presently at 46 percent.
Source: Brightlocal
United States Consumers View "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on different aspects of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
89% Of Consumers Browse A Companies Feedback To Reviews
Not only do the majority of clients check out the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
83% Of All Young People Were Invited To Post A Review Recently
Of those asked, 80% of clients did give a review. In general, businesses have asked 66% of all consumers to submit a review on their business.
Source: Brightlocal
72 Percent Of Consumers Will Not Take Action Unless They Read Some Reviews
Regardless of how enticing your marketing is, you still require client reviews. There is no way around it. Customers are still going to hear you out, but they trust other people more.
Source: My Testimonial Engine
60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store purchasing is affected considerably by blogs and reviews on social media. With males being twice as likely to be influenced than women.
Reviews and ranking stats show people value the opinion of peers more than any other material.
Source: Collective Bias
89% Of Customers Like To Read Reviews On Their Smartphones
Be it via an app or a mobile internet browser, people prefer to read reviews on their mobile devices.
Source: Statista
Software Application Reviews Influence Over 98% Of All Purchasers
18% of software buyers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
Favorable Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Considering that the vast majority of customers check out reviews, you'd want yours to be inviting to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83 Percent Of Consumers Don't Trust Advertising
The traditional channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust ads select to focus on clients' suggestions online.
Source: Statuslabs
70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read many more reviews to get a better idea of how business is really doing. Don't depend on that figure alone.
Source: Brightlocal
If A Business Deals With Problems Quickly And Efficiently, 95% Of Disappointed Clients Will Go Back To A Business
Clients do not expect you to be perfect. They do expect you to take care of things when they go wrong. If there is absolutely nothing else a company can do to fix a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months
Consumers don't care how good your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that companies ought to be constantly asking for reviews.
Source: Statuslabs