One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses

Younger people know the value of being informed. User-generated content has an unassailable influence on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider

Reviews have an enormous effect on their decision when customers have to select a solution provider.

Source: DemandGenReport

83% Of All Younger Shoppers Were Asked To Submit A Review Recently

Of those invited, 80% of clients did give a review. In general, companies have asked 66% of all consumers to give a review on their company.

Source: Brightlocal

Only 6 Percent Of Consumers Don't Rely On Consumer Reviews At All

According to client review data, a whopping 19% of customers always rely on online reviews and never ever a make a purchase without checking out reviews initially.

Source: Statista

71% Of Millennials Browse Consumer Reviews Of Expert Services

More than half of all people in need of an expert service turn to online reviews.

According to online reviews statistics, 59% used online reviews to choose a doctor or a lawyer.

Young people (age 18-35) are much more likely to hire an expert based on online reviews. Only 19% of millennials will think about hiring a legal representative without any.

Source: Thomson Reuters

15% Of People Do Not Trust Businesses Without Online Reviews

No trust suggests no interactions. 15 percent of prospective clients won't even think about working with a business they can't find viewpoints about.

Source: Statuslabs

Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the manufacturer states. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star score is the first thing customers see. Still, users pay attention to other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of American customers.

Source: Statista

64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read client reviews, agree that it increases their purchasing confidence.

Companies use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Negative Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US buyers consider reviews as 'exceptionally influential'.

To highlight the significance of online reviews and ratings, did you understand that 81% of customers will pay more for an item with reviews and those very same consumers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

More Than 4 Negative Reviews About A Business Or Product May Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70% Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people read a lot more reviews to get a clear view of how the business is actually doing. Do not depend upon that figure alone.

Source: Brightlocal

Positive Reviews Encourage 68% Of Customers To Choose Local Businesses

Since the large bulk of customers check out reviews, you'd want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Software Reviews Influence Over 98% Of All Purchasers

18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

72 Percent Of Clients Will Not Take Action Unless They Read Some Reviews

No matter how appealing your marketing is, you still require consumer reviews. There's no way around it. Consumers are still willing to hear you out, however they trust other people more.

Source: My Testimonial Engine

Since They Desire To Buy A Service Or An Item And Want To Get The Truth About The Businesses Items And Services, 82% Of Customers Check Out Review Sites.

Review websites are locations that people go to get the truth about a business, service or product . Users come due to the fact that they have actually already formed a buying decision. The majority of them (89 percent) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal