United States Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews

When people read reviews, they focus on various elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of US customers.

Source: Statista

74 Percent Of Regional Companies Have At A Minimum, 1 Google Review

A single review is far from enough to improve your site's SERP ranking.

Taking a look at online rankings data, we found out that a business requires to have a minimum of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

83% Of All Young Shoppers Were Invited To Leave A Review Recently

Of those asked, 80% of consumers did leave a review. Overall, companies have actually asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

30% Of Customers Feel Favorable To A Business Which Reacts To Online Reviews

Keeping in touch with your consumers builds their trust. Even something as basic as reacting to their remarks and reviews can make them feel valued.

As you may anticipate, clients who feel this way are going to invest more cash with a business.

Source: Statuslabs

Reviews Posted On Twitter Can Improve Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

The Majority Of People Aged 25-34 Wrote Reviews

According to Statista, the younger generations are evidently the more opinionated ones.

Source: Statista

91% Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review statistics put customers' reviews as the most reliable source of suggestions. Online reviews typically bring the same weight as suggestions from friends and family.

Source: Brightlocal

89% Of Clients Review A Businesses Responses To Reviews

Not only do most shoppers check out the review replies, 30% of them hold them in high regard. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

89% Of Clients Choose To Read Reviews On Their Mobile Devices

Be it by means of an app or a mobile browser, clients choose to read reviews on their phones.

Source: Statista

61 Percent Of Regional Businesses Have A Typical Score Of 4 To 5 Stars

Generally 2 out of 3 businesses have excellent and good rankings. Only 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can also affect our purchasing decisions.

According to social media reviews statistics, Facebook impacts over half of users' purchase choices.

If it has positive reviews, Facebook reviews stats reveal that four out of five users are more likely to rely on a local business.

Source: RevLocal

63.6% Of Customers Check Out Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.

These online review stats reveal the basic appeal of a site can only presume when it concerns trust.

Source: Review Trackers

70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out a lot more reviews to get an idea of how the business is really doing. Do not depend upon that fact alone.

Source: Brightlocal

Software Application Reviews Impact Over 98 Percent Of All Buyers

18% of software buyers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on only 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

77% Of Users Don't Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs

Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

Younger individuals understand the value of being informed. User-generated material has an indisputable impact on consumers.

They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal