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Reviews Posted On Twitter Can Help Improve Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars
Generally two thirds of businesses have outstanding and awesome ratings. Only 5% of companies have a score listed below three stars.
Source: Brightlocal
Many Popular Products Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star rankings.
According to consumer rating statistics, conversion rates start to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
Google Accounts For 57.5% Of All Reviews All Over The World
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
98% Of Yelp's Browsers Bought From A Business They Found On The Site
Generally, 142 million customers check out Yelp each month. If you have not claimed your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
83% Of Clients Do Not Trust Advertising
The standard channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust ads pick to take notice of consumers' suggestions online.
Source: Statuslabs
15% Of Consumers Don't Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15 percent of potential consumers will not even consider working with a business they can't discover viewpoints about.
Source: Statuslabs
72 Percent Of Customers Won't Take Action Unless They Read Some Reviews
Regardless of how captivating your marketing is, you still need customer reviews. There is no way around it. Customers are still going to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
Favorable Reviews Motivate 68 Percent Of Consumers To Use Local Businesses
Given that the large majority of customers check out reviews, you'd want yours to be appealing to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
73% Of Customers Think Consumer Reviews Are More Important Than Star And Number Rankings
Online review data make it clear people aren't satisfied with ratings alone.
Customer reviews make the stats appear more genuine which is what the prospective consumers are searching for. Nearly a 3rd of consumers say composed reviews are the only function that makes them think the sites' reviews are beneficial and pertinent.
Source: Fan and Fuel
Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270%
User review statistics reveal the purchase likelihood for an item with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Data reveal that reviews were more effective than TV ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista