When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Factor

Data reveal that reviews were more helpful than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

More Than Half Of Shoppers Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are apparently the more opinionated ones.

Source: Statista

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they check out reviews 'constantly' or 'extremely often'.

Source: Trust You

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of consumers, who pay attention to the number of reviews is presently at 46%.

Source: Brightlocal

83% Of Consumers Do Not Trust Advertising

The conventional channels to reach customers aren't as prominent as they used to be. Most users who no longer trust ads choose to focus on clients' recommendations online.

Source: Statuslabs

15% Of People Do Not Trust Businesses Without Any Online Reviews

No trust means no interactions. 15 percent of prospective customers will not even think about doing business with a business they can't find opinions about.

Source: Statuslabs

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a supplier. Online review trends reveal people prefer to comment if they had a positive experience, instead of a mediocre or negative one.

Source: Brightlocal

77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how great your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

Reviews Shared On Twitter Can Increase Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

United States Consumers View "Product Performance" To Be The Most Useful Detail In Product Reviews

They focus on various elements of the shopping experience when people check out reviews. But according to online review stats, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of American consumers.

Source: Statista

88% Of Executives Consider Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a business's reputation does not affect just the clients. Prospective employees also take a look at scores and take a look at reviews.

Source: Deloitte

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star rating is the first thing consumers see. Still, users take notice of other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of United States customers.

Source: Statista

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US buyers consider reviews as 'exceptionally influential'.

To show the importance of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those very same clients are also ready to accept slower shipping times for such products.

Source: Turntonetworks

Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to purchase a brand-new car and there are a number of models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.

With the help of other consumers, you manage to decide on a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

63.6% Of Customers Visit Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review stats reveal the basic appeal of a site can only go so far.

Source: Review Trackers

Software Reviews Impact Over 98% Of All Buyers

18% of software purchasers consider reviews to be an important factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of consumers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

95% Of Dissatisfied Customers Will Go Back To A Company If A Business Takes Care Of Problems Quickly And Effectively

Customers do not anticipate you to be perfect. When things go wrong, they do expect you to remedy things. If there's absolutely nothing else a business can do to deal with a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday