52% Of Consumers Rely On A Product More If It Has Negative Reviews Also

We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some negative reviews.

Source: Capterra

70 Percent Of Customers Need To Read At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read much more reviews to get an idea of how the business is in fact doing. Do not depend on that statistic alone.

Source: Brightlocal

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review stats prove that 63% of client reviews stay without a reaction. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

Most Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

Reviews Published On Twitter Can Help Increase Online Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

90% Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about very first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to write one if you don't have reviews on your website.

Source: Martech Zone

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who pay attention to the variety of reviews is presently at 46%.

Source: Brightlocal

Most Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star scores. Often a lower rating in fact helps your overall score.

According to customer rating stats, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.

Reviews and score statistics reveal people value the opinion of peers more than any other material.

Source: Collective Bias

If They Were Asked, 77% Of Customers Would Most Likely Post A Review

More than a 35% would do it to inform others about their consumer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would want to give a review to help other people with their choice making process.

Source: Podium

Positive Reviews Encourage 68% Of Customers To Choose Local Businesses

Since the vast majority of consumers read reviews, you would want yours to be enticing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Consumers Might Invest 31% More With A Business That Has Excellent Reviews

Pay attention to this statistic. The better other users explain your service or product, the more money you can charge and customer review stats reveal to us exactly just how much more.

Source: Martech Zone

Due To The Fact That They Desire To Purchase An Item Or A Service And Want To Get The Truth About The Businesses Items And Services, 82% Of Customers Check Out Review Sites.

Review sites are places that customers go to get the truth about a business, services or product . Due to the fact that they have currently formed a purchase decision, users come. The majority of them (89 percent) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

73% Of Customers Believe Customer Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear people aren't pleased with scores alone.

Written reviews make the statistics appear more genuine which is what the prospective clients are trying to find. Almost a 3rd of customers state written reviews are the only function that makes them think the websites' reviews are pertinent and helpful.

Source: Fan and Fuel