Just 6% Of Consumers Don't Rely On Consumer Reviews At All

According to client review stats, a massive 19% of consumers constantly trust online reviews and never a buy without checking out reviews first.

Source: Statista

70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people read much more reviews to get an idea of how business is in fact doing. Do not depend upon that statistic alone.

Source: Brightlocal

One-half Of All Millennial's "Always" Read Online Reviews For Companies

More youthful individuals know the value of being informed. User-generated content has an unassailable effect on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star score is the first thing consumers see. Still, users pay attention to other factors as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of United States consumers.

Source: Statista

Over Half Of Customers Aged 25-34 Gave Reviews

According to Statista, the younger generations are purportedly the more vocal ones.

Source: Statista

77% Of Individuals Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how good your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

53% Of Customers Expect Companies To Respond Within A Week To Negative Reviews

Online review stats show that 63% of client reviews stay without a response. That's too bad, due to the fact that those companies are losing clients that way.

Source: Review Trackers

Software Reviews Impact Over 98% Of All Purchasers

18% of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also influence our purchasing preferences.

According to social media reviews stats, Facebook affects more than half of users' purchase choices.

Facebook reviews stats expose that four out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Use A Business

This stat is one of many that highlight the value of online scores. Now that news of consumer fulfillment travels this fast, keeping your clients pleased is more vital than ever.

57% of customers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

11 percent looked only for businesses with a perfect five star score.

Source: Brightlocal

52% Of Customers Rely On A Product More If It Has Negative Reviews Also

We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. Customers expect to see some unfavorable reviews.

Source: Capterra

53% Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Customer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

A Lot Of Best-selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to consumer rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Online Product Reviews About A Product Can Amplify Its Conversion Rate By An Unprecedented 270 Percent

User review stats reveal the purchase likelihood for a product with 5 reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US consumers consider reviews as 'incredibly influential'.

To highlight the significance of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those exact same clients are also going to accept slower shipping times for such items.

Source: Turntonetworks

Users Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users choose to get things done faster. Buying choices are made rapidly.

Online reviews are obviously convincing, yet marketers have not always come to value the power of them.

Source: Martech Zone

89% Of Buyers Choose To Read Reviews Using Their Smartphones

Be it via an app or a mobile web browser, clients prefer to read reviews on their mobile devices.

Source: Statista