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70% Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business
Four reviews may be too few. Most people read a lot more reviews to get a better idea of how business is actually doing. Do not depend on that statistic alone.
Source: Brightlocal
89% Of Clients Review A Companies Feedback To Reviews
Not only do a lot of individuals read the review replies, 30% of them hold them in high regard. Almost 96% read the replies to their own reviews.
Source: Brightlocal
Over Half Of Shoppers Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are clearly the more opinionated ones.
Source: Statista
95% Of Unsatisfied Customers Will Go Back To A Business If A Company Takes Care Of Issues Quickly And Effectively
Customers don't expect you to be perfect. When things go wrong, they do anticipate you to fix things. If there's nothing else a business can do to fix a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to purchase a new car and there are several models which fit your requirements. How do you pick the best one for you? Well, you read reviews.
With the help of other customers, you manage to choose one that works for you. That's how favorable reviews transform customers into customers.
Source: Consumer Affairs
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star ranking is the first thing consumers see. Still, users take notice of other elements too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of USA consumers.
Source: Statista
72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews
Regardless of how tempting your marketing is, you still require client reviews. There's no way around it. Clients are still ready to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Negative Reviews Can Increase Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, individuals spend more than five times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.
Source: Reevoo
70% Of Customers Prefer To Discover A Business Through Posts And Reviews, Instead Of Ads
Advertisements are all well and good, but it's worth trying a different approach too. Reviews are by far the best way to discover the truth about a service or product.
Source: Statuslabs
American Consumers Regard "Product Performance" To Be The Most Helpful Info In Product Reviews
They focus on different elements of the shopping experience when individuals check out reviews. However according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US consumers.
Source: Statista
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Customers
24% of US buyers consider reviews as 'very influential'.
To illustrate the importance of online reviews and ratings, did you understand that 81 percent of customers will pay more for a product with reviews and those very same consumers are also ready to accept slower shipping times for such products.
Source: Turntonetworks