Visitors Reading Reviews On A Mobile Device Are 127% Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Therefore, purchasing decisions are made quickly.

Online reviews are obviously persuasive, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

Just 6% Of Customers Do Not Trust Consumer Reviews At All

According to consumer review statistics, a tremendous 19 percent of consumers constantly trust online reviews and never ever a make a purchase without reading reviews.

Source: Statista

64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who read consumer reviews, concur that it increases their purchasing confidence.

Companies use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

61% Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Overall two thirds of businesses have excellent and awesome ratings. Only 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

Only 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses really make use of them.

Although we now understand why client reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

If A Company Deals With Problems Rapidly And Effectively, 95% Of Disappointed Clients Will Go Back To A Business

Clients do not expect you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is nothing else a business can do to deal with an issue, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review statistics put customers' reviews as the most reliable source of suggestions. Online reviews normally carry the same weight as advice from friends and family.

Source: Brightlocal

A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Profits

Businesses that treat consumers well generally succeed, review sites help ensure of that.

Source: Statuslabs

More Than Half Of Clients Aged 25 To 34 Published Reviews

According to Statista, the younger generations are surprisingly the more opinionated ones.

Source: Statista

71% Of Millennials Search Consumer Reviews Of Expert Services

More than half of all people in need of a professional service turn to online reviews.

According to online reviews data, 59% utilized online reviews to pick a legal representative or a doctor.

Young people (age 18-35) are even more inclined to employ a professional based on online reviews. Just 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Statistics reveal that reviews were more effective than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

A Lot Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, instead of a average or unfavorable one.

Source: Brightlocal

If It Has Less Than A 4 Star Score, More Than Half Of Customers Will Not Use A Business

This stat is one of lots of that illustrate the value of online rankings. Now that news of customer fulfillment travels this fast, keeping your consumers delighted is more crucial than ever.

57% of consumers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked just for businesses with a best five star score.

Source: Brightlocal

30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews

Corresponding with your customers creates trust. Even something as simple as responding to their remarks and reviews can make them feel valued.

As you may expect, customers who feel this way are more willing to invest more cash with a company.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star rating is the first thing consumers see. Still, users pay attention to other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American consumers.

Source: Statista

95% Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'constantly' or 'really frequently'.

Source: Trust You

77% Of Consumers Would Give A Review If They Were Asked

More than a 35% would post a review to advise others about their customer encounter and 24% would certainly direct their review to the company itself.

Over a 26% would want to post a review to help other people with their decision making process.

Source: Podium

More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone