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Majority Of Customers Won't Use A Company If It Has Less Than A 4 Star Rating
This stat is one of lots of that illustrate the value of online scores. Now that news of consumer fulfillment travels this quick, keeping your clients happy is more vital than ever.
57% of consumers have searched for business with more than four stars in 2018, which is up from 48 percent in 2017.
Furthermore, 11% looked just for services with an ideal five star score.
Source: Brightlocal
77% Of Consumers Would Post A Review If They Were Asked
More than a 35% would submit a review to notify others about their customer encounter and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to leave a review to help other individuals with their decision making process.
Source: Podium
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
30% Of Customers Feel Favorable To A Company Which Answers Online Reviews
Staying connected with your clients creates trust. Even something like responding to their comments and reviews can make them feel appreciated.
As you might expect, customers who feel this way are happy to spend more money with a business.
Source: Statuslabs
49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision
Customers value not just the quality or nature of the reviews, but they consider their quantity and recency too.
The share of clients, who pay attention to the variety of reviews is currently at 46%.
Source: Brightlocal
More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70%
One negative review suffices for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Most Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've gone to a vendor. Online review trends show individuals choose to comment if they had a positive experience, instead of a unfavorable or mediocre one.
Source: Brightlocal
Favorable Reviews Encourage 68% Of Consumers To Use Local Businesses
Because the vast majority of consumers read reviews, you'd want yours to be appealing to brand-new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
73 Percent Of Customers Think Client Reviews Are More Vital Than Star And Number Ratings
Online review statistics make it clear individuals aren't pleased with ratings alone.
Customer reviews make the statistics appear more authentic which is what the potential consumers are trying to find. Nearly a third of customers state written reviews are the only function that makes them think the websites' reviews are beneficial and appropriate.
Source: Fan and Fuel
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
53% Of Customers Expect Companies To Reply Within A Week To Unfavorable Reviews
Online review stats show that 63% of customer reviews remain without a reply. That's too bad, since those companies are losing consumers that way.
Source: Review Trackers
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of United States Customers
24% of US shoppers consider reviews as 'exceptionally influential'.
To show the importance of online reviews and scores, did you know that 81% of customers will pay more for a product with reviews and those same clients are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
53 Percent Of Americans Consider Item Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and want the very best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista