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98 Percent Of Yelp's Site Visitors Bought From A Business They Found On The Site
Normally, 142 million customers go to Yelp on a monthly basis. If you have not declared your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
Negative Reviews Can Improve Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review statistics, people devote more than 5 times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
If They Were Asked, 77% Of Clients Would Undoubtedly Post A Review
More than a 35% would post a review to notify others about their customer encounter and 24% would most likely direct their review to the business itself.
Over a 26% would be willing to give a review to help other people with their choice making process.
Source: Podium
Reviews Published On Twitter Can Increase Online Sales By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
Positive Reviews Motivate 68% Of Consumers To Use Local Businesses
Considering that the large majority of customers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Many Best-selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to client rating stats, conversion rates start to decrease as scores rise above 4.7.
Source: Spiegel Research Center
Customers Reading Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users
Mobile users choose to get things done faster. Therefore, buying choices are made quickly.
Online reviews are undoubtedly convincing, yet online marketers haven't always come to appreciate the power of them.
Source: Martech Zone
When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Aspect
Statistics reveal that reviews were more beneficial than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
86% Of Consumers Would Think About Composing A Review For A Business
Your customers are your most important resource, and it's not just because of the money they spend at your business. They will be willing to share it if you provide them an excellent experience.
Source: Brightlocal
83% Of All Younger People Were Asked To Submit A Review Recently
Of those asked, 80% of customers did submit a review. Overall, companies have asked 66% of all consumers to post a review on their company.
Source: Brightlocal
72 Percent Of Clients Won't Take Action Before They Read Some Reviews
Regardless of how alluring your marketing is, you still need customer reviews. There's no skirting around it. Consumers are still going to hear you out, however they rely on other people more.
Source: My Testimonial Engine
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers anticipate to see some unfavorable reviews.
Source: Capterra
71% Of Millennials Search Consumer Reviews Of Expert Services
Over half of all people in need of a professional service turn to online reviews.
According to online reviews stats, 59% utilized online reviews to pick an attorney or a physician.
Young people (age 18-35) are a lot more likely to hire an expert based on online reviews. Just 19% of millennials will think about employing a legal representative without any.
Source: Thomson Reuters
67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Selecting A Service Provider
Reviews have an enormous effect on their decision when customers have to choose a solution provider.
Source: DemandGenReport
60% Of Customers Refer To Blog And Social Network Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With males being two times as likely to be affected than ladies.
Reviews and ranking stats show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
70% Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people check out a lot more reviews to get a better idea of how business is actually doing. Don't depend upon that figure alone.
Source: Brightlocal