Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US consumers consider reviews as 'very influential'.

To highlight the value of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those very same clients are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read customer reviews, agree that it increases their purchasing confidence.

Companies use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra

61% Of Regional Businesses Have A Typical Score Of 4 To 5 Stars

Overall 2 out of 3 businesses have exceptional and great rankings. Just 5% of businesses have a score below 3 stars.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a brand-new vehicle and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read online reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews convert consumers into clients.

Source: Consumer Affairs

89% Of Consumers Browse A Businesses Reactions To Reviews

Not only do a lot of consumers read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

67% Of Consumers Claim Reviews Are A "Very Important" Factor When Choosing A Service Provider

When customers need to select a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

72 Percent Of Clients Won't Take Action Before They Read Some Reviews

Regardless of how tempting your marketing is, you still need customer reviews. There's no other way around it. Consumers are still happy to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is currently the most popular social network which can also affect our purchasing decisions.

According to social reviews data, Facebook impacts more than half of users' purchase choices.

If it has positive reviews, Facebook reviews stats expose that 4 out of 5 users are likely to trust a local business.

Source: RevLocal

One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated material has an unassailable impact on customers.

They will understand what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

United States Shoppers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews

When individuals check out reviews, they focus on various elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA customers.

Source: Statista

53% Of Consumers Expect Companies To Respond Within A Week To Negative Reviews

Online review stats reveal that 63% of customer reviews stay without a reply. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

86% Of Customers Would Think About Composing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you provide them a great experience.

Source: Brightlocal

98% Of Yelp's Visitors Bought From A Business They Found On The Website

Typically, 142 million customers visit Yelp monthly. This is as good a time as any if you have not declared your totally free Yelp business page.

Source: RevLocal

91 Percent Of Millennials Trust Online Reviews As Much As Friends And Family

Online review statistics position consumers' reviews as the most reliable source of recommendations. Online reviews normally bring the very same weight as advice from loved ones.

Source: Brightlocal

Many Best Selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower ranking really helps your overall score.

According to client rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Online Item Reviews About A Product Can Raise Its Conversion Rate By A Staggering 270 Percent

User review stats show the purchase possibility for a product with 5 reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center