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Favorable Reviews Motivate 68% Of Customers To Choose Local Businesses
Because the huge bulk of customers check out reviews, you would want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also influence our purchasing preferences.
According to social reviews data, Facebook affects over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics expose that 4 out of 5 users are most likely to trust a local business.
Source: RevLocal
67% Of Customers Report Reviews Are A "Very Important" Factor When Choosing A Service Provider
Reviews have an enormous impact on their decision when customers have to pick a solution provider.
Source: DemandGenReport
53% Of Customers Anticipate Companies To Reply Within A Week To Negative Reviews
Online review statistics prove that 63% of client reviews remain without a reaction. That's too bad, since those businesses are losing clients that way.
Source: Review Trackers
60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be influenced than ladies.
Reviews and ranking data show individuals value the opinion of peers more than any other material.
Source: Collective Bias
A Solitary Business Review Can Raise Its Conversions By 10 Percent
Online review statistics reveal user-generated material can do wonders in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44 percent increase.
Source: RevLocal
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they recognize the enormous impact user ratings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies actually use them.
Although we now understand why consumer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
The Typical Review Word Count Has Actually Become 65% Shorter Since 2010
Lately reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.
Today's buyers are smart and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
74 Percent Of Local Businesses Have At A Minimum, One Google Review
A single review is far from enough to enhance your site's SERP ranking.
Taking a look at online rankings data, we found out that a business requires to have at least 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz