83% Of All Younger Buyers Were Invited To Give A Review Recently

Of those asked, 80% of consumers did submit a review. Overall, businesses have actually asked 66% of all consumers to give a review on their business.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can also influence our buying decisions.

According to social reviews data, Facebook impacts the majority of users' purchase decisions.

Facebook reviews stats reveal that 4 out of five users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

15 Percent Of Users Don't Trust Businesses Without Having Online Reviews

No trust means no interactions. 15% of potential clients won't even consider working with a business they can't find opinions about.

Source: Statuslabs

60% Of Customers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and ranking data show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star ranking is the first thing consumers see. Still, users pay attention to other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of United States consumers.

Source: Statista

91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review stats place customers' reviews as the most reliable source of suggestions. Online reviews typically bring the same weight as guidance from family and friends.

Source: Brightlocal

30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews

Staying connected with your customers creates trust. Even something as simple as responding to their reviews and comments can make them feel valued.

As you may expect, customers who feel this way are ready to spend more cash with a company.

Source: Statuslabs

77% Of Individuals Don't Rely On Reviews That Are Older Than 3 Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs

53% Of Customers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of client reviews stay without a reaction. That's too bad, since those companies are losing consumers that way.

Source: Review Trackers

Customer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, producers' descriptions are essentially ads.

Source: Martech Zone