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88% Of Executives Judge Reputation Risk As A Leading Business Issue
Reputation management stats show a business's reputation does not impact just the customers. Potential employees likewise look at rankings and read reviews.
Source: Deloitte
Unfavorable Reviews Can Improve Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, people spend more than five times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
90% Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business
You know what people say about first impressions?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to write one if you do not have reviews on your website.
Source: Martech Zone
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's shoppers are wary and desire the best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the buying decision.
Source: Statista
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US buyers consider reviews as 'very influential'.
To show the significance of online reviews and ratings, did you understand that 81% of customers will pay more for a product with reviews and those same clients are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
A Single Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated content can do miracles in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can offer an astonishing 44% increase.
Source: RevLocal
53% Of Consumers Expect Businesses To Reply Within A Week To Negative Reviews
Online review statistics show that 63% of consumer reviews remain without a reply. That's too bad, due to the fact that those companies are losing customers that way.
Source: Review Trackers
Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of businesses really utilize them.
Although we now understand why consumer reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star score is the first thing consumers see. Still, users take note of other aspects as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American customers.
Source: Statista
83% Of All Young Buyers Were Invited To Submit A Review Recently
Of those invited, 80% of customers did post a review. In general, companies have actually asked 66% of all clients to submit a review on their company.
Source: Brightlocal
67% Of Customers Admit Reviews Are A "Very Crucial" Factor When Picking A Service Provider
Reviews have a huge effect on their decision when clients have to select a solution provider.
Source: DemandGenReport
64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out customer reviews, agree that it increases their buying confidence.
Organizations use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are generally ads.
Source: Martech Zone
United States Buyers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on different elements of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of US customers.
Source: Statista
Many Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a supplier. Online review trends reveal individuals choose to comment if they had a positive experience, instead of a average or negative one.
Source: Brightlocal