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Favorable Reviews Encourage 68% Of Customers To Use Local Businesses
Considering that the huge bulk of consumers check out reviews, you'd want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
American Shoppers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews
They focus on various aspects of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of American customers.
Source: Statista
If They Were Asked, 77% Of Clients Would Most Likely Post A Review
More than a 35% would submit a review to advise others about their consumer encounter and 24% would probably direct their review to the business itself.
Over a 26% would be willing to give a review to help other individuals with their choice making process.
Source: Podium
70 Percent Of Consumers Prefer To Learn About A Business Via Reviews And Articles, Instead Of Ads
Ads are all well and good, but it's worth attempting a different approach as well. Reviews are without a doubt the best way to find the truth about a service or product.
Source: Statuslabs
63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
These online review stats show the general popularity of a site can only go so far when it pertains to trust.
Source: Review Trackers
If A Business Handles Issues Rapidly And Effectively, 95% Of Dissatisfied Customers Will Go Back To A Company
Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there is absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
30% Of Customers Feel Positive About A Business Which Answers Online Reviews
Corresponding with your clients establishes trust. Even something as simple as reacting to their remarks and reviews can make them feel valued.
As you may anticipate, clients who feel this way are more willing to invest more cash with a business.
Source: Statuslabs
The Majority Of People Aged 25 To 34 Gave Reviews
According to Statista, the more youthful generations are plainly the more vocal ones.
Source: Statista
89% Of Clients Read A Companies Replies To Reviews
Not only do a lot of customers check out the review replies, 30% of them value them highly. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of United States Customers
24% of US consumers consider reviews as 'very influential'.
To show the value of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those exact same customers are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Most people read a lot more reviews to get a better idea of how business is in fact doing. Don't depend upon that figure alone.
Source: Brightlocal
89% Of Customers Want To Read Reviews Using Their Cell Phones
Be it through an app or a mobile web browser, people prefer to read reviews on their cell phones.
Source: Statista
Software Reviews Influence Over 98 Percent Of All Buyers
18 percent of software application purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra