67% Of Customers Say Reviews Are A "Extremely Important" Factor When Selecting A Service Provider

Reviews have a huge impact on their decision when customers have to select a solution provider.

Source: DemandGenReport

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies actually use them.

Although we now understand why client reviews are so effective, most businesses apparently do not.

Source: LsaInsider

63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

These online review statistics show the basic appeal of a site can just go so far when it pertains to trust.

Source: Review Trackers

70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read much more reviews to get a better idea of how the business is in fact doing. Don't depend on that figure alone.

Source: Brightlocal

91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review stats position customers' reviews as the most credible source of suggestions. Online reviews generally carry the same weight as suggestions from friends and family.

Source: Brightlocal

A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Profits

Businesses that treat clients honorably usually flourish, review sites help make sure of that.

Source: Statuslabs

61 Percent Of Local Businesses Have An Average Rating Of 4 To 5 Stars

Generally two-thirds of companies have excellent and outstanding ratings. Only 5% of businesses have a score listed below 3 stars.

Source: Brightlocal

53% Of Customers Expect Businesses To Reply Within A Week To Negative Reviews

Online review stats show that 63% of consumer reviews remain without a reaction. That's regrettable, since those companies are losing clients that way.

Source: Review Trackers

Just 6 Percent Of Consumers Don't Rely On Consumer Reviews At All

According to consumer review statistics, a whopping 19 percent of consumers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read consumer reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Over Half Of Consumers Will Not Use An Organisation If It Has Less Than A 4 Star Score

This stat is one of many that highlight the importance of online scores. Now that news of customer satisfaction travels this fast, keeping your clients happy is more vital than ever.

57% of customers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked just for services with an ideal five star score.

Source: Brightlocal

77% Of Consumers Would Definitely Leave A Review If They Were Asked

More than a 35% would do it to inform others about their consumer encounter and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to give a review to help other people with their decision making process.

Source: Podium

Google Accounts For 57.5% Of All Reviews World-wide

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers