Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are basically ads.

Source: Martech Zone

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the negative and positive reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra

64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the massive impact user rankings have on their business. Undesirable customer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated content can do wonders in terms of conversions.

A single review can have an enormous effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44% boost.

Source: RevLocal

72 Percent Of Consumers Won't Take Action Unless They Read Some Reviews

No matter how attractive your marketing is, you still need customer reviews. There's no way around it. Customers are still ready to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

83 Percent Of Customers Don't Trust Advertising

The standard channels to reach customers aren't as influential as they used to be. Many users who no longer trust ads select to pay attention to clients' recommendations online.

Source: Statuslabs

Favorable Reviews Encourage 68% Of Customers To Use A Local Business

Given that the large majority of consumers check out reviews, you would want yours to be enticing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Businesses

Younger individuals understand the value of being informed. User-generated material has an unassailable effect on consumers.

If businesses think of the power of client reviews over millennials, they will recognize what they've been missing out on. Older individuals are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Reviews Published On Twitter Can Improve Revenues By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

90 Percent Of Site Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

Over Half Of Consumers Will Not Use A Business If It Has Less Than A 4 Star Score

This stat is among numerous that highlight the value of online ratings. Now that news of client fulfillment travels this fast, keeping your consumers delighted is more vital than ever.

57% of consumers have searched for business with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked only for organizations with an ideal five star ranking.

Source: Brightlocal

49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of clients, who take notice of the number of reviews is currently at 46 percent.

Source: Brightlocal

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet on twitter.

Source: Review Trackers

A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat clients fairly generally prosper, review websites help make sure of that.

Source: Statuslabs