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Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Clients
24% of US buyers consider reviews as 'very influential'.
To show the importance of online reviews and scores, did you understand that 81% of consumers will pay more for a product with reviews and those exact same consumers are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
53 Percent Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider reading reviews as a huge part of the buying decision.
Source: Statista
When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor
Data reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
If A Company Deals With Issues Rapidly And Efficiently, 95% Of Unhappy Customers Will Go Back To A Business
Clients do not expect you to be perfect. When things go wrong, they do anticipate you to remedy things. If there is absolutely nothing else a company can do to fix a problem, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all people in need of a professional service turn to online reviews.
According to online reviews data, 59% utilized online reviews to choose a medical professional or an attorney.
Younger people (age 18-35) are a lot more inclined to employ an expert based upon online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
Only 6% Of Consumers Do Not Trust Customer Reviews At All
According to customer review statistics, a whopping 19 percent of customers always rely on online reviews and never ever a make a purchase without checking out reviews initially.
Source: Statista
91% Of Millennials Rely On Online Reviews As Much As Family And Friends
Online review stats put customers' reviews as the most reliable source of recommendations. Online reviews normally bring the exact same weight as advice from friends and family.
Source: Brightlocal
70% Of Customers Prefer To Find Out About A Business Through Articles And Reviews, Instead Of Ads
Ads are all well and good, however it deserves attempting a different approach as well. Reviews are by far the best method to discover the truth about a service or product.
Source: Statuslabs
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
More Than Half Of Consumers Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are obviously the more opinionated ones.
Source: Statista
72% Of Customers Will Not Take Action Before They Check Out Some Reviews
Regardless of how attractive your marketing is, you still require consumer reviews. There is no other way around it. Clients are still happy to hear you out, however they rely on other people more.
Source: My Testimonial Engine
53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews
Online review stats prove that 63% of consumer reviews go on without a reaction. That's regrettable, since those companies are losing clients that way.
Source: Review Trackers
83 Percent Of Consumers Do Not Rely On Advertising
The standard channels to reach clients aren't as influential as they used to be. Most users who no longer trust advertisements choose to focus on customers' recommendations online.
Source: Statuslabs
Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses really use them.
Although we now know why client reviews are so powerful, the majority of businesses obviously don't.
Source: LsaInsider
A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Income
Businesses that treat customers well typically flourish, review websites help make sure of that.
Source: Statuslabs
77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months
Clients don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses should to be constantly asking for reviews.
Source: Statuslabs