95% Of Disappointed Customers Will Go Back To A Business If A Business Makes An Effort To Resolve Problems Quickly And Efficiently

Customers don't expect you to be perfect. They do expect you to remedy things when they go wrong. If there is nothing else a business can do to resolve an issue, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Customers

24% of US shoppers consider reviews as 'very influential'.

To highlight the significance of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those exact same consumers are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the producer states. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social media which can likewise affect our purchasing decisions.

According to social reviews data, Facebook affects more than half of users' purchase decisions.

Facebook reviews statistics reveal that 4 out of five users are most likely to rely on a local business if it has favorable reviews.

Source: RevLocal

71% Of Millennials Browse Customer Reviews Of Expert Services

Over half of all people in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to choose a lawyer or a doctor.

Younger people (age 18-35) are even more inclined to hire a professional based upon online reviews. Just 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review stats, people devote more than five times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

Most Best Selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower score really helps your overall rating.

According to consumer rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

72% Of Consumers Will Not Take Action Before They Check Out Some Reviews

No matter how alluring your marketing is, you still need consumer reviews. There is no way around it. Clients are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

15% Of Customers Don't Trust Businesses Without Online Reviews

No trust suggests no interactions. 15 percent of prospective consumers won't even think about doing business with a company they can't discover opinions about.

Source: Statuslabs

70 Percent Of Consumers Choose To Discover A Business Via Reviews And Articles, Instead Of Advertisements

Advertisements are all well and good, however it deserves trying a different approach too. Reviews are by far the very best way to find the truth about a service or product.

Source: Statuslabs

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well

We already discussed the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of customers, who focus on the variety of reviews is currently at 46 percent.

Source: Brightlocal

Most Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal individuals prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

73 Percent Of Customers Believe Written Reviews Are More Vital Than Star And Number Ratings

Online review stats make it clear people aren't satisfied with ratings alone.

Consumer reviews make the stats appear more genuine which is what the prospective clients are searching for. Almost a 3rd of consumers say written reviews are the only feature that makes them believe the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review stats put customers' reviews as the most reliable source of suggestions. Online reviews typically bring the same weight as suggestions from loved ones.

Source: Brightlocal

89% Of Individuals Want To Read Reviews Using Their Cell Phones

Be it via an app or a mobile browser, folks prefer to read reviews on their phones.

Source: Statista

53% Of Customers Expect Businesses To Answer Back Within A Week To Negative Reviews

Online review stats reveal that 63% of customer reviews go on without a reply. That's too bad, since those companies are losing clients that way.

Source: Review Trackers

US Buyers View "Product Performance" To Be The Most Helpful Info In Product Reviews

When individuals read reviews, they focus on various elements of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US customers.

Source: Statista