A Lot Of Popular Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to customer rating stats, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18% of software buyers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

If A Company Takes Care Of Problems Quickly And Effectively, 95% Of Unsatisfied Customers Will Return To A Business

Customers don't anticipate you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's absolutely nothing else a business can do to solve a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to buy a brand-new automobile and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read the reviews.

With the help of other people, you manage to decide on one that works for you. That's how positive reviews convert customers into clients.

Source: Consumer Affairs

70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people check out many more reviews to get a better idea of how business is in fact doing. Don't depend upon that statistic alone.

Source: Brightlocal

Clients Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Purchasing choices are made quickly.

Online reviews are obviously persuasive, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

Just 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses actually make use of them.

Although we now understand why client reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

86% Of Customers Would Think About Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they spend at your business. If you provide an excellent experience, they will be willing to share it.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star ranking is the first thing consumers see. Still, users take notice of other elements also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States consumers.

Source: Statista

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

53% Of Consumers Expect Companies To Answer Back Within A Week To Unfavorable Reviews

Online review stats prove that 63% of consumer reviews stay without a response. That's too bad, because those businesses are losing consumers that way.

Source: Review Trackers

89% Of Consumers Like To Read Reviews Using Their Mobile Phones

Be it through an app or a mobile browser, folks prefer to read reviews on their smart phones.

Source: Statista

72% Of Clients Won't Take Action Unless They Check Out Some Reviews

No matter how eye-catching your marketing is, you still need consumer reviews. There is no way around it. Consumers are still ready to hear you out, however they rely on other people more.

Source: My Testimonial Engine

More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review data, people devote more than 5 times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

Google Accounts For 57.5% Of All Reviews World-wide

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers