89% Of Individuals Choose To Read Reviews On Their Mobile Devices

Be it by means of an app or a mobile browser, consumers choose to read reviews on their phones.

Source: Statista

52% Of Customers Rely On A Product More If It Has Negative Reviews Too

We already touched upon the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. People expect to see some unfavorable reviews.

Source: Capterra

The Majority Of Individuals Aged 25-34 Gave Reviews

According to Statista, the younger generations are evidently the more vocal ones.

Source: Statista

70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read much more reviews to get a better idea of how the business is really doing. Don't depend on that fact alone.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and want the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

98% Of Yelp's Website Visitors Bought From A Business They Found On The Site

Usually, 142 million consumers go to Yelp monthly. This is as great a time as any if you have not declared your free Yelp business page.

Source: RevLocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they understand the massive effect user ratings have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of clients, who take notice of the variety of reviews is currently at 46 percent.

Source: Brightlocal

73% Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Rankings

Online review data make it clear people aren't pleased with ratings alone.

Written reviews make the stats appear more authentic which is what the prospective consumers are trying to find. Nearly a third of consumers say composed reviews are the only function that makes them believe the sites' reviews are appropriate and helpful.

Source: Fan and Fuel

If A Company Deals With Problems Quickly And Efficiently, 95% Of Dissatisfied Consumers Will Return To A Business

Clients don't anticipate you to be perfect. They do expect you to take care of things when they go wrong. If there's nothing else a business can do to fix a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Buyers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. Purchasing decisions are made rapidly.

Online reviews are certainly persuasive, yet marketers haven't always come to appreciate the power of them.

Source: Martech Zone

91% Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review stats put clients' reviews as the most reliable source of recommendations. Online reviews normally bring the same weight as recommendations from loved ones.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a new automobile and there are several models which fit your criteria. How do you choose the best one for you? Well, you read reviews.

With the help of other customers, you manage to select one that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

United States Buyers View "Product Performance" To Be The Most Useful Detail In Product Reviews

They focus on various elements of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American customers.

Source: Statista

89% Of Clients Browse A Companies Feedback To Reviews

Not only do a lot of consumers check out the review replies, 30% of them highly value them. Practically 96% read the feedback to their own reviews.

Source: Brightlocal