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Over Half Of Clients Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are apparently the more vocal ones.
Source: Statista
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Stats reveal that reviews were more successful than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Most Popular Items Have A Typical Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to client rating statistics, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, people spend more than 5 times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
A Lot Of Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a supplier. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a negative or average one.
Source: Brightlocal
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
88% Of Executives Consider Reputation Risk As A Leading Business Concern
Reputation management stats suggest a business's reputation does not impact simply the clients. Prospective team members also look at rankings and take a look at reviews.
Source: Deloitte
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization
The star rating is the first thing customers see. Still, users focus on other factors also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US customers.
Source: Statista
Consumers Could Invest 31% More With A Business That Has Excellent Reviews
Take note of this statistic. The better other users describe your product or service, the more cash you can charge and customer review stats show us exactly just how much more.
Source: Martech Zone
53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of consumer reviews stay without a response. That's too bad, because those companies are losing clients that way.
Source: Review Trackers
Software Reviews Impact Over 98% Of All Buyers
18 percent of software application buyers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
53% Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's buyers are wary and want the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista