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Google Represents 57.5 Percent Of All Reviews Worldwide
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
95% Of Dissatisfied Consumers Will Return To A Business If A Company Deals With Problems Rapidly And Effectively
Customers do not anticipate you to be perfect. They do anticipate you to take care of things when they go wrong. If there is absolutely nothing else a company can do to solve an issue, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business
The star score is the first thing customers see. Still, users take notice of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American consumers.
Source: Statista
A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Income
Businesses that treat consumers well typically flourish, review sites help ensure of that.
Source: Statuslabs
Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses actually make use of them.
Although we now understand why customer reviews are so powerful, most businesses apparently do not.
Source: LsaInsider
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from adequate to enhance your website's SERP ranking.
Looking at online rankings data, we learnt that a company needs to have a minimum of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70%
One negative review is enough for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.
Obviously, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
70% Of Consumers Choose To Learn About A Business Via Short Articles And Reviews, Instead Of Advertisements
Ads are all well and good, but it's worth attempting a different approach as well. Reviews are without a doubt the very best way to find the truth about a service or product.
Source: Statuslabs
88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management stats suggest a business's reputation doesn't affect simply the customers. Potential employees likewise take a look at ratings and take a look at reviews.
Source: Deloitte
The Majority Of Individuals Aged 25-34 Submitted Reviews
According to Statista, the younger generations are surprisingly the more opinionated ones.
Source: Statista
53% Of Customers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of customer reviews remain without a response. That's regrettable, since those companies are losing consumers that way.
Source: Review Trackers