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64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out client reviews, concur that it increases their buying confidence.
Businesses use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
If It Has Less Than A 4 Star Score, More Than Half Of Consumers Will Not Use A Business
This stat is one of many that highlight the significance of online rankings. Now that news of consumer complete satisfaction travels this quick, keeping your consumers pleased is more crucial than ever.
57% of consumers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
Moreover, 11% looked just for companies with a perfect five star ranking.
Source: Brightlocal
Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a remarkably low number of companies in fact use them.
Although we now understand why client reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they read reviews 'always' or 'extremely often'.
Source: Trust You
Online Product Reviews About An Item Can Increase Its Conversion Rate By More Than 270 Percent
User review stats show the purchase probability for a product with five reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses
More youthful individuals know the value of being informed. User-generated content has an unassailable impact on customers.
If businesses think of the power of client reviews over millennials, they will recognize what they've been losing out on. Older individuals are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%
One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can likewise influence our buying decisions.
According to social media reviews data, Facebook affects the majority of users' purchase decisions.
Facebook reviews statistics expose that four out of five users are most likely to rely on a local business if it has favorable reviews.
Source: RevLocal
72 Percent Of Customers Won't Take Action Unless They Check Out Some Reviews
Irrespective of how attractive your marketing is, you still need customer reviews. There is no way around it. Clients are still happy to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. People expect to see some unfavorable reviews.
Source: Capterra
77% Of Consumers Would Most Likely Post A Review If They Were Asked
More than a 35% would post a review to educate others about their client experience and 24% would definitely direct their review to the business itself.
Over a 26% would be willing to post a review to help other individuals with their decision making process.
Source: Podium
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
86 Percent Of Customers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not just because of the money they invest at your business. If you provide an excellent experience, they will want to share it.
Source: Brightlocal
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a vendor. Online review trends show individuals choose to comment if they had a positive experience, instead of a negative or average one.
Source: Brightlocal
83% Of All Young Shoppers Were Asked To Submit A Review Recently
Of those invited, 80% of customers did post a review. Overall, companies have actually asked 66% of all clients to submit a review on their business.
Source: Brightlocal
A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Revenue
Businesses that treat customers honorably generally succeed, review websites help ensure of that.
Source: Statuslabs