52% Of Customers Trust A Product More If It Has Negative Reviews Also

We already discussed the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. People expect to see some unfavorable reviews.

Source: Capterra

53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review stats prove that 63% of consumer reviews stay without a reaction. That's regrettable, because those businesses are losing customers that way.

Source: Review Trackers

49% Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of customers, who focus on the number of reviews is currently at 46%.

Source: Brightlocal

77% Of Customers Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that companies need to be constantly asking for reviews.

Source: Statuslabs

One-half Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals understand the worth of being informed. User-generated content has an unassailable effect on customers.

If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older people are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star score is the first thing consumers see. Still, users take note of other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of USA consumers.

Source: Statista

90 Percent Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals say about impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone

82% Of Customers Check Out Review Sites Because They Wish To Buy A Product Or A Service And Wish To Get The Truth About The Businesses Products And Services.

Users come since they have currently formed a purchase decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and rating stats show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

98% Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site

Usually, 142 million customers visit Yelp on a monthly basis. This is as excellent a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Customers

24% of US consumers consider reviews as 'incredibly influential'.

To illustrate the value of online reviews and ratings, did you understand that 81% of customers will pay more for an item with reviews and those same clients are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

83% Of Consumers Do Not Rely On Advertising

The standard channels to reach clients aren't as prominent as they utilized to be. Many users who no longer trust advertisements select to focus on clients' suggestions online.

Source: Statuslabs

64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who read consumer reviews, concur that it increases their purchasing confidence.

Businesses utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

83% Of All Young Consumers Were Asked To Submit A Review Recently

Of those invited, 80% of clients did leave a review. In general, companies have actually asked 66% of all clients to leave a review on their business.

Source: Brightlocal

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's buyers are wary and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

30% Of Clients Feel Comfortable With A Business Which Answers Online Reviews

Staying connected with your consumers creates trust. Even something easy like reacting to their remarks and reviews can make them feel appreciated.

As you may anticipate, customers who feel this way are ready to invest more money with a company.

Source: Statuslabs