72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews

Irrespective of how captivating your marketing is, you still require consumer reviews. There's no other way around it. Clients are still ready to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

49% Of Customers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of consumers, who take notice of the number of reviews is presently at 46 percent.

Source: Brightlocal

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, people devote more than five times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Google Accounts For 57.5 Percent Of All Reviews Throughout The World

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

These the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

77% Of Customers Would Give A Review If They Were Asked

More than a 35% would submit a review to notify others about their consumer experience and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to post a review to assist other people with their choice making process.

Source: Podium

70% Of Consumers Prefer To Learn About A Business By Means Of Articles And Reviews, Instead Of Advertisements

Ads are all well and good, but it's worth trying a different approach as well. Reviews are by far the very best way to discover the truth about a product or service.

Source: Statuslabs

A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat customers honorably generally succeed, review websites help make sure of that.

Source: Statuslabs

Customers Reading Reviews On A Mobile Device Are 127% More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Purchasing choices are made quickly.

Online reviews are obviously persuasive, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you wish to buy a new vehicle and there are a number of models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.

With the help of other consumers, you quickly decide on one that works for you. That's how positive reviews convert customers into clients.

Source: Consumer Affairs

88% Of Executives Judge Reputation Risk As A Top Business Concern

Reputation management stats indicate a company's reputation doesn't affect simply the consumers. Prospective employees likewise look at scores and read reviews.

Source: Deloitte

73% Of Customers Believe Customer Reviews Are More Crucial Than Star And Number Ratings

Online review statistics make it clear people aren't satisfied with scores alone.

Written reviews make the statistics appear more genuine which is what the prospective customers are searching for. Nearly a 3rd of customers state composed reviews are the only function that makes them think the sites' reviews are pertinent and beneficial.

Source: Fan and Fuel

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Clients

24% of US consumers consider reviews as 'extremely influential'.

To show the importance of online reviews and ratings, did you understand that 81% of consumers will pay more for a product with reviews and those very same customers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks