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77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how good your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
53% Of Consumers Expect Businesses To Answer Back Within A Week To Negative Reviews
Online review stats prove that 63% of consumer reviews remain without a response. That's too bad, due to the fact that those companies are losing customers that way.
Source: Review Trackers
Most Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've gone to a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a average or unfavorable one.
Source: Brightlocal
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can likewise affect our buying preferences.
According to social media reviews statistics, Facebook affects over half of users' purchase choices.
Facebook reviews stats reveal that four out of five users are most likely to rely on a local business if it has favorable reviews.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star rating is the first thing customers see. Still, users take note of other factors also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US consumers.
Source: Statista
When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
15% Of People Do Not Trust Businesses Without Online Reviews
No trust means no interactions. 15% of potential consumers won't even think about doing business with a company they can't find opinions about.
Source: Statuslabs
Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of businesses in fact utilize them.
Although we now know why client reviews are so powerful, many businesses obviously don't.
Source: LsaInsider
More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
67% Of Customers Claim Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider
Reviews have a huge impact on their decision when consumers have to pick a service provider.
Source: DemandGenReport
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Over Half Of Consumers Aged 25 To 34 Posted Reviews
According to Statista, the younger generations are plainly the more opinionated ones.
Source: Statista
98 Percent Of Yelp's Visitors Bought From A Business They Found On The Website
Normally, 142 million customers check out Yelp monthly. If you haven't declared your totally free Yelp business page, this is as excellent a time as any.
Source: RevLocal
Only 6% Of Consumers Do Not Trust Customer Reviews At All
According to consumer review statistics, a massive 19 percent of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.
Source: Statista
Half Of All Millennial's "Constantly" Read Online Reviews For Businesses
More youthful individuals understand the worth of being informed. User-generated material has an indisputable influence on customers.
They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Consumers Could Spend 31 Percent More With A Business That Has Terrific Reviews
Focus on this fact. The better other users explain your product and services, the more cash you can charge and consumer review statistics reveal to us exactly just how much more.
Source: Martech Zone
70% Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people read much more reviews to get an idea of how business is really doing. Do not depend on that figure alone.
Source: Brightlocal
52% Of Consumers Trust A Product More If It Has Unfavorable Reviews As Well
We already touched upon the negative and positive reviews and their result on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.
Source: Capterra