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30% Of Consumers Feel Comfortable With A Company Which Reacts To Online Reviews
Keeping in touch with your consumers establishes trust. Even something easy like responding to their comments and reviews can make them feel valued.
As you might anticipate, clients who feel this way are going to invest more money with a business.
Source: Statuslabs
53% Of Customers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of client reviews remain without a response. That's too bad, due to the fact that those companies are losing clients that way.
Source: Review Trackers
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review data, people devote more than five times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
89% Of Individuals Like To Read Reviews Using Their Smartphones
Be it via an app or a mobile web browser, people young and old prefer to read reviews on their smart phones.
Source: Statista
If A Company Deals With Problems Rapidly And Effectively, 95% Of Unhappy Customers Will Go Back To A Business
Consumers don't anticipate you to be perfect. They do expect you to deal with things when they go wrong. If there's absolutely nothing else a business can do to resolve an issue, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Favorable Reviews Encourage 68 Percent Of Customers To Use A Local Business
Since the large bulk of consumers read reviews, you would want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
77% Of Customers Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how great your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that businesses should to be continuously requesting reviews.
Source: Statuslabs
90% Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what people state about first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you do not have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
Software Reviews Impact Over 98 Percent Of All Buyers
18% of software purchasers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
70 Percent Of Consumers Prefer To Find Out About A Business Via Short Articles And Reviews, Rather Than Advertisements
Ads are all well and good, however it's worth trying a different approach as well. Reviews are without a doubt the best way to discover the truth about a service or product.
Source: Statuslabs
73 Percent Of Consumers Think Client Reviews Are More Crucial Than Star And Number Ratings
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Client reviews make the statistics appear more authentic which is what the potential customers are searching for. Almost a 3rd of consumers say written reviews are the only function that makes them think the sites' reviews are relevant and useful.
Source: Fan and Fuel
A Lone Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated material can do miracles in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can provide an astonishing 44% boost.
Source: RevLocal
More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%
One negative review is enough for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
83% Of All Younger Consumers Were Asked To Give A Review Recently
Of those asked, 80% of clients did submit a review. In general, businesses have actually asked 66% of all customers to leave a review on their business.
Source: Brightlocal
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
98 Percent Of Yelp's Visitors Bought From A Business They Found On The Website
Normally, 142 million consumers check out Yelp every month. This is as great a time as any if you have not claimed your complimentary Yelp business page.
Source: RevLocal
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Use A Business
This stat is one of lots of that illustrate the value of online rankings. Now that news of client complete satisfaction travels this quick, keeping your consumers delighted is more important than ever.
57 percent of consumers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.
Additionally, 11% looked only for organizations with a perfect five star score.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz