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77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how excellent your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.
It is for this reason that businesses need to be constantly asking for reviews.
Source: Statuslabs
61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars
Typically 2 out of 3 companies have good and exceptional ratings. Only 5% of companies have a rating below 3 stars.
Source: Brightlocal
Reviews Posted On Twitter Can Grow Online Sales By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
90 Percent Of Individuals Require Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals state about impressions, right?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Influential Factor
Data reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
These online review statistics reveal the general appeal of a site can just go so far when it comes to trust.
Source: Review Trackers
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Customers expect to see some negative reviews.
Source: Capterra
A One Star Boost In Score Can Lead To A 5% To 9% Increase In Business Earnings
Businesses that treat customers honorably usually flourish, review sites help ensure of that.
Source: Statuslabs
A Lot Of Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization
The star rating is the first thing consumers see. Still, users focus on other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US customers.
Source: Statista
Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are basically ads.
Source: Martech Zone
Only 6 Percent Of Consumers Do Not Rely On Client Reviews At All
According to consumer review data, a massive 19 percent of customers always rely on online reviews and never a make a purchase without reading reviews.
Source: Statista
88% Of Executives Judge Reputation Risk As A Top Business Concern
Reputation management statistics indicate a business's reputation does not impact simply the consumers. Prospective employees also look at rankings and take a look at reviews.
Source: Deloitte